I’m a senior creative with 12 years of experience across corporate branding and agency design. I specialise in conceptual ideas, large scale events & campaigns, and digital design; UI for web and email marketing. Every design should tell a story, from small social campaigns to large-scale event production. Brand design is still underused today - and I want to change this mindset of how the industry is viewed as a secondary asset to a business. I see design as a journey - and you should be able to excite and bring people along the with you.

Email marketing redesign | VW

It was clear when I joined there was a strategy in place but the offering wasn’t reflecting this. I was brought into overhaul the marketing for the corporate strand of the event business. Redesigning the welcome email was a small part of this, analysing data, reviewing previous layouts and coming up with a strong B2B aimed design to help win business and intrigue new customers.

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